Cell-Chem was started as a small family business, supplying specialty chemicals and starches to the papermaking industry. Founded by Peter and Bernadine Smelting, the company is built on hard work, determination and a passion for quality and the food industry.

Over the years, Cell-Chem has grown from strength to strength. Within only 3 short years, the company secured its first distributorship, which paved the way for various other successful partnerships with global giants in the flavour, colour and starch industries.

Today, Cell-Chem has warehouses and distribution chains across South Africa, serving clients in every corner of the country. The company offers an ever-evolving range of quality colours, starch and flavours, not to mention speciality products such as natural colours, Whey powder, Agar Agar and Oleoresins.